QEPrize Style Guide

This brief style guide provides an overview of the core elements of our brand, our logos, colour palette and typeface in just one page and is not intended for design professionals. For full details, see the design guidelines below.

Design Guidelines

The design guidelines demonstrate how to apply the QEPrize visual identity system correctly and consistently. They outline how to use the logo, typography, colour palette and co-branding for our donors. The design guidelines are intended for design professionals.

JPEG Logos

this zip file contains different versions of the logo in a jpeg format for desktop printing (e.g in Word documents and PowerPoint presentations). See the style guide above for guidance on using the logo in these locations.

2D and 3D Logos

Our logo is provided in different versions and file formats for different media, for instance in print or online. Please read the design guidelines before using our logos to ensure you use them correctly.

Logo Animation

A short animation of our logo that can be used for films, external and internal presentations. This file format is optimised for Macs.


You can purchase our brand font, Soho Gothic Pro from www.linotype.com.

Postcard (Printer's file)

This file contains the artwork for our postcard, ready for use by a professional printer